Vice President of Strategic Marketing - Manila
AHRC National Capital Region, Philippines On behalf of a fast growing international consumer food manufacturing client, we are searching for a Strategic Marketing VP to be based in Manila, Philippines. The Strategic Marketing VP will drive future growth activities across multiple brands/ business units nationwide.
KEY RESPONSIBILITIES: Develop comprehensive market entry strategies and programs. Design and implement a comprehensive partnership strategy with brands, celebrity endorsers, influencers and other key opinion leaders (KOL). Create and execute digital PR strategies for company-wide or cross-brand opportunities.
Create and implement comprehensive demand acceleration strategies to drive customer engagement and incremental sales growth. CRITERIA: More than 15 years of work experience in a marketing / brand management / PR / Partnerships role. Previous experience in Food Manufacturing, QSR, consumer food products, and retail food products preferred.
Marketing experience in reputable consumer brands or retail business would also be an advantage. Strong business acumen and growth mindset with agility is very important. Someone with strong influencing skills is a must.
Seniority level Director Employment type Full-time Job function Marketing Industries Restaurants, Food and Beverage Services, and Food and Beverage Manufacturing #J-18808-Ljbffr