BRAND MARKETING EXECUTIVE - RCB Philippines

About the role

We are seeking a talented and driven Brand Marketing Executive to join our dynamic team at B.O.B. Performance & Accessories Inc'. This full-time role is based in Bulacan, Central Luzon PH (Santa Maria Bulacan) and will play a crucial part in shaping the brand identity and marketing strategy for our motorcycle parts, accessories and performance products.

• Brand Strategy Development: Collaborate with the senior management team to define and execute comprehensive brand marketing strategies aimed at boosting brand awareness and positioning in the market.
• Content Creation & Campaigns: Develop creative marketing campaigns and produce engaging content (digital, print, and social media) that resonates with target audience and promotes our products.
• Market Research: Conduct market analysis to identify new trends, customer needs, and competitor strategies. Use data-driven insights to recommend and implement improvements in brand strategy.
• Social Media Management: Manage and enhance the company’s social media profiles (Facebook, Instagram, etc.), ensuring consistency and engagement across platforms.
• Brand Partnerships & Events: Build strong relationships with influencers, vloggers, and other key personalities to enhance brand visibility. Attend industry events and represent the brand at trade shows, expos, and product launches.
• Sponsorship & Collaborations: Seek out and manage sponsorship opportunities to promote the brand and establish collaborations with relevant influencers, organizations, and events.
• Analytics & Reporting: Measure and analyze the success of brand campaigns, providing regular reports on key metrics and ROI. Use this data to continually optimize future marketing efforts.
• Team Collaboration: Work closely with sales, product, and customer service teams to ensure marketing initiatives align with company objectives and customer expectations.

• 3+ years of experience in brand management or marketing, preferably within the motorcycle or automotive industry
• Excellent written and verbal communication skills, with the ability to effectively present ideas and concepts
• Strong creative and strategic thinking abilities, with a keen eye for design and branding
• Proficiency in digital marketing, social media management and data analysis
• Proven track record of delivering successful, measurable marketing campaigns
• Adaptable and agile, with the ability to thrive in a fast-paced, collaborative environment
• Familiar with both online and offline marketing tools
• Bachelor's degree in Marketing, Communications, or a related field

What we offer

At B.O.B. Performance & Accessories Inc', we are committed to providing our employees with a rewarding and fulfilling work experience. In addition to a competitive salary, you'll enjoy benefits such as:

• Opportunities for professional development and career growth
• Collaborative and supportive team environment
• Discounts on our motorcycle parts, accessories and performance products
• Annual Salary Increase (based on performance)
• Bonus and Incentives

About us

Our team of passionate enthusiasts is committed to delivering exceptional products and services to our customers, and we are excited to welcome a new Brand Marketing Executive to help us achieve our growth and expansion goals.

Apply now and join our team at B.O.B. Performance & Accessories Inc'!